HERE'S WHAT'S NEW:

"I want any kid who is watching to know that your biggest may turn into your purpose."

- Ari'el Stachel, Best Featured Actor in a Musical - The Band's Visit

"Just because you are a minority doesn't mean you're only meant to play roles that are a minority."

-Lindsay Mendez, Best Featured Actress in a Musical - Carousel


IF YOU LIKE WHAT YOU SEE PLEASE TELL YOUR FRIENDS - TWEET USING @JKsTheatreScene!

TV Ads Archive

Some shows advertise their wares in 15 seconds, others more than a minute.  Some shows tout their stars, others their awards.  Some deal in critics' quotes, others share audience reactions.  ALL of them are vying for your theatre-going dollar.

Over the past years, I've evaluated many Broadway commercials and told how effective I thought each was.  Which show got my box office bucks?  Which ads appeal to you?  Here are links to each review:

The Addams Family
American Idiot
Big Fish
Bloody Bloody Andrew Jackson
Bonnie and Clyde
The Book of Mormon
Brief Encounter
Catch Me If You Can
Chaplin: The Musical
Come Fly Away
Dancin'
Deathtrap (London)
Disney's Tarzan
Everyday Rapture
Finian's Rainbow
First Date
Fela!
The Glass Menagerie
Grand Hotel: The Musical
Grand Hotel: The Musical (2)
Grind
How to Succeed in Business Without Really Trying
Jerome Robbins' Broadway
La Bete
La Cage aux Folles 
A Little Night Music
Lombardi
Lysistrata Jones
Mamma Mia!
Million Dollar Quartet
Priscilla Queen of the Desert
Ragtime
RENT (Broadway)
The Scottsboro Boys
Sondheim on Sondheim
Spider-Man: Turn Off  the Dark
Sweet Charity
This Is Our Youth
The Will Rogers Follies

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